Dittmore Named to Sport Communication Research Alliance Board

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Steve Dittmore

Steve Dittmore, University of Arkansas associate professor of recreation and sport management, has been named to the Board of Directors of the Sport Communication Research Alliance.

The alliance is made up of professors, scholars and practitioners who are interested in the cultural and technological elements of communication as it relates to sport. Its purpose is to promote the pursuit of knowledge in the field, particularly as it relates to social media phenomena and the changing nature of the sport audience.

The alliance posted a podcast of Dittmore speaking with Galen Clavio, an assistant professor of sport management at Indiana University, who co-founded the alliance with Jimmy Sanderson, an assistant professor of communication studies at Clemson University. Dittmore and Clavio discussed Dittmore's background and research interests, and the two analyzed current trends in the field.

Dittmore is also serving a two-year term as a member-at-large for the executive committee of the North American Society for Sport Management.

Dittmore joined the faculty of the College of Education and Health Professions in 2008. He is co-author, with G. Clayton Stoldt and Scott E. Branvold, of Sport Public Relations, a textbook used worldwide in sport management and public relations programs. Dittmore directed media operations for the organizing committees at the 1996 and 2002 Olympic Games.