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U of A Research Shows Benefits of Imperceptible Barcodes for Cashiers
Molly Jensen, a clinical associate professor of marketing, and Kaitlin Gallagher, an assistant professor of exercise science, began collaborating on the barcode research project in 2016.
ROAR Across Campus
In its inaugural year, ROAR has 80 members who have implemented numerous projects and collaborated with several campuswide organizations.
UAPD to Host Mid-America Law Enforcement Conference on Campus
Law enforcement officers and security directors from colleges and universities in thirteen states will be attending the conference.
Taking the RB Challenge
Students have the opportunity to take the RB Challenge on Thursday, Feb. 7, by registering on Handshake no later than Thursday, Jan. 31.
Recruiting Participants for Food Product Market Research
The Small Business and Technology Development Center at the Walton College of Business is recruiting adults ages 18-35 for participation in market research focus groups for a food product.
Walmart Online Shoppers Are More Like Other Online Shoppers Than In-Store Walmart Shoppers
The retail habits of shoppers at Walmart.com are more similar to those of Amazon's customers than they are of Walmart's own in-store shoppers, a U of A study finds.
U of A Retailing Research Initiative Measures Millennials' Retail Loyalty
Prices would have to be at least 10 percent lower to get millennials to switch from one major retailer such as Walmart, Amazon or Target to a competitor, a study by professor Dinesh Gauri indicates.
U of A Chapter Takes a Third Place at AMA International Collegiate Conference
The American Marketing Association chapter at the University of Arkansas took third place for best educational value at the 40th annual AMA International Collegiate Conference.
Retailing Research Finds Consumers Have Distinct Perceptions of Walmart, Amazon, Target
The Retailing Research Initiative found that consumers perceived the three large retailers differently with prices, convenience, quality and choice of goods, data security and trustworthiness.
Enclothe: Timeless Shows off Range of Students' Fashion-Related Skills
Students from several U of A departments are collaborating in the apparel program’s annual fashion show on April 12.